The three businesswomen recognized at the WIN luncheon were Latina McIntyre of Super Smart Girls, Cynthia South of Alison South Marketing, and Diana Floyd of “Vote Yes 4 Our Future Campaign.”

Women’s WIN Business Group Presents Awards

The Women’s Interactive Network (WIN) recognized three outstanding businesswomen at the WIN luncheon in September, “women who are making a difference in our communities,” stated Eleanor Togneri, founder of the local organization. “WIN wanted to shine a light on these women for their passionate work and contributions.”

Diana Floyd, Cynthia South and Latina McIntyre were honored at the luncheon meeting. Each received a Heroine Award certificate and a gift.

The women were nominated by others in the community, and through a selection process were chosen to receive the awards.   “There were so many nominees that more women could have received an award because of all that is being done in our community,” continued Eleanor. “Typically women who volunteer and work so hard on behalf of others don’t seek attention or awards. They are generous and want to make a difference. WIN felt it was important to shine a light on these amazing women. They are a real inspiration to all of us!”

Diana Floyd

Diana Floyd has been a pediatric RN for 30 years; the past 15 years at Southside Pediatrics. In 2014, Diana became involved in education in Aiken County. She Co-chaired the “1 Cent Makes Sense Campaign” to raise funds for the schools. She also became a board member of Public Education Partners of Aiken and served as the Board Chair for two years.

In 2015 Diana worked with the Improvement Council for the Aiken and North Augusta High Schools to encourage community involvement. She currently serves as Chair of Aiken High School Improvement Council.

This year Diana became the co-chair for the “Vote Yes 4 Our Future Campaign.” Her key focus is to attract families to Aiken. Diana recently joined the Board of the Aiken Downtown Development Association. She also serves on the Parkways Task Force.

Cynthia South

Cynthia South was the co-creator of The South Company in Aiken in 2010, a full service marketing and advertising company which later expanded into Augusta. In 2016, it became the Alison South Marketing Group. The Company has received several awards in marketing, advertising and communications. In addition, the firm has made donations of cash and services to CSRA philanthropic organizations.

Cynthia is President of the Aiken Technical College Foundation Board and the South Carolina International Association of Business Communicators.

An active member of the Chambers of Commerce in Aiken, North Augusta, Augusta and Columbia County, she has also served on the City of Columbia Tree and Appearance Commission, Sustainable Midlands, Columbia YMCA and the USC School of Journalism Partnership boards.

Latina McIntyre

Latina McIntyre is the founder and director of Super Smart Girl, LLC and the Super Smart Girl Club. Both organizations are designed to provide positive inspiration to young girls.

The motto for her organizations and the Super Smart Girl book series is “being sweet, smart and goal-oriented.”
Latina combines her 10 years of military experience, six years of civil service, and management skills to empower young girls through literacy and community service. She has been featured in Bella Magazine, The View Magazine, and 26 Women Today on Fox 26.

Latina is proud of the growth that her organization has fostered through the success of the Super Smart Girls and also the families that support the Super Smart Girl model.

Sixty women and a few men were on hand to applaud the award-winning women at the luncheon and learn from the keynote speaker, Mary Driscoll, Vice Chancellor of Advancement and External Affairs at USC Aiken, who shared her personal experiences throughout her varied career positions. Among other things, she spoke about ethical issues faced by women in business.

History of WIN and BEN

WIN was organized in Aiken 2017 by Togneri after moving from New Jersey where she had originally organized the WIN chapter. “WIN’s goal is to keep women connected, sharing, learning and growing together. The women of WIN do business together, refer business to each other and all move forward to achieve success together. The goal is to empower women to be their very best. Wonderful things happen when women work together!” Eleanor said. “Women are more powerful when we work together. Alone we are smart; together we are brilliant!”

Eleanor Togneri, founder of Women’s Interactive Network (WIN), stands with Mary Driscoll, Vice Chancellor of Advancement and External Affairs at USC Aiken, who was guest speaker
at the WIN luncheon in September.

WIN’s motto is “One woman can make a difference, but together we can change our world.”

In addition to WIN, Eleanor also created a networking group for men and women called Business ExSellence Network (BEN). BEN meets once a month in Aiken for lunch. Both of these groups have experienced considerable growth since January 2018.

Eleanor’s company is Business ExSellence, which offers small business consulting and employee training. In addition, she conducts monthly lunch and learn sessions for business people that cover a variety of business topics. Throughout her successful career, Eleanor has held leadership roles in operations, human resources, sales, leadership training, and customer experience. All of these have given her real world knowledge to help business leaders to grow.  In the community, she is active as an ambassador in the Chamber of Commerce, and is also a member of Kiwanis.

Coming Up
Upcoming events in November include the BEN lunch on November 13 and a Lunch and Learn on November 28 on “Effective Communications.” Anyone interested in learning more or attending can register online at For more information, visit Eleanor can be contacted via email at or by phone at 609-332-2797.